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Saturday, May 3, 2008

Why Do You Do What You Do?

This topic is a favorite of mine. I'm about to share with you a very, very vital (yet overlooked) technique that never fails. That’s right. NEVER fails. I always stress this technique when I’m coaching new Home Business Owners and Entrepreneurs. Works like a charm.

So let’s dive in…

In today's society we often put a lot of emphasis on HOW things are done. Present a plan with all kinds of goals to the board of directors of any company and surely they will ask you how you suppose those goals will be met. Apply for a mortgage and you will be asked to show how you plan to pay it off. Give a professor the correct answer to a complex question and chances are you'll be asked how you arrived at your conclusion.

The HOW is often so predominant that the WHY is sometimes completely forgotten, as if the WHY is of less importance. Nothing could be further from the truth. WHY you want something is infinitely more important than HOW you think you're going to achieve it.

Did you get all that?

If you’re reading this post today, chances are you’re a Home Business Owner and Entrepreneur and there is a reason WHY? But do you know the reason WHY??

I hope you do…

But if you don’t (and most don’t), then it’s time you found out. If you’re not achieving the results you would like to be achieving in your Home Business enterprise, chances are very good that this is why (no pun intended).

Stay with me now. It’s gut check time…

To find out what you’re WHY is may just be as simple as identifying what it is that you want, right? Everybody knows what they want, right?

Wrong…

It's a bit more challenging than one would think. Ask an adult to write down everything they want on a list with a minimum of 10 items and you will find that for most it turns out to be quite difficult.

Stating that you want a certain amount of money, want to quit working or just want a bigger car than your neighbor can cause people to experience discomfort. After all, it may make them appear greedy or lazy and that's not generally considered positive. So they try to come up with something that's socially acceptable and in doing so, make what they want subject to the opinions of others. Not good.

And, here comes the interesting part…

Kids on the other hand have no problem here. They'll come up with 10 items and more in no time, listing things you didn't even know exist. They don't worry about what others may think of it, whether it makes them look greedy, lazy or whatever. All they know is that they want it. Fascinating when you think about.

You see, kids have not yet been brainwashed or conditioned into thinking that they can’t have certain things. They just assume they can have anything they want, right?

And so can you. You just may not realize it yet.

Here’s a very effective exercise for you that will really bring to light exactly what it is that you want in life so you can pin point your WHY.

Chances are you've never done this...

Figure out what it is that you DON’T want first and what you do want will become crystal clear. This is a technique called “clarity through contrast” and it basically states that when you observe what it is that you don’t want in life it then it delivers clarity which makes it clear what you do want.

Easy enough right? Now, the hard part…

Write it down now. Make a list of the things you DON’T want in life. It will only take you a few minutes and it’s actually a pretty fun exercise because when you actually come to terms with what you DON’T want it becomes clear what you DO want. The peace of mind you will experience by being clear is just, well…you’ll see.

After you’ve identified what it is you want, then you get to your all important WHY.

So why would you want all those things? Again, kids have the upper hand here. They'll be quick to point out why they want it all: mostly the fun they will have and the popularity it will give them. Ask an adult why they want something and you'll enjoy watching the expression on their face. You'll see them searching for an answer.

Why would you want to be rich? Why would you want to quit working to have your own business? What would you do if you no longer had to go to a job every day? You may decide you want a bigger house than anyone in your family before you ever had.

But what does that do for you? Would you sleep better? Would it make your life better? Would it make you happier? Whatever it is, it's critical that you know.

Exactly HOW you plan to achieve your success is far less important, especially early on. Too much focus on the HOW early in the process can have a devastating effect. It could paralyze you. I call it "analysis paralysis."

If your financial situation is so bad that you're actually below broke then achieving financial independence can seem so far fetched that reaching it appears impossible. You might sell yourself on the idea that it's so far out of reach that you couldn't possibly make it happen in this lifetime. As much as that may seem true at the time, it doesn't have to become your reality. Don’t be sold.

However, in order to get there you will probably have to overcome some serious hurdles. And for that to happen, you need a reason to get up and take the necessary action. That reason needs to be strong enough to pull you through the tough times that inevitably will come. That reason is your WHY.

History is packed with unbelievable stories of accomplishment. People facing seemingly insurmountable odds who overcame obstacles you wouldn't believe. Individuals with relentless determination who decided to push on in situations where most people would give up.

Why is that so many people throw in the towel when things don't go their way and only a small number of people seem to persevere?

It's not because they are genetically stronger and it's not because they have been dealt a better hand in life. What sets them apart is their WHY. That's what keeps them in the game. Their WHY is so strong that whatever gets in their way, they will find a way to deal with it. They don't have all the answers, but what they do have is an inner conviction that they can and will find the answers.

...And they are crystal clear about what they want.

Nailing down your WHY is one of the most powerful ways to improve your chances of success with your home business. So make sure that you know what your WHY is. Find it and refine it over and over again. Make it so strong that achieving it becomes an absolute must for you and the HOW will absolutely reveal itself to you over time. Trust me.

Take action.

P.S. Don’t forget your homework assignment. Make a list of the things you DON'T want and you will instantly see what you DO want. Your WHY will appear right before your eyes. Don’t take this assignment lightly. I’ve done this many times and it is quite dramatic what your new found clarity will bring you.

Thank you for visiting again. Have a Profitable Day. :D

Friday, April 25, 2008

10 Reasons To Form A Strategic Business Alliance

10 Reasons To Form A Strategic Business Alliance...Here's why We,
CarbonCopy Pro making most of the money on the home based business arena right now and most competition copied our ads on Google PPC......"Entrepreneurs Wanted, $250K 1st year income potentials", haha, bet you seen a lot, huh?

Let me break it down for you why we are so strong in the Direct Sales, Internet Marketing, Home Based Business Industry:

CarbonCopy Pro: The industry's most powerful marketing system.

WMI: Financial connections and opportunities of the Ultra-Wealthy.

CarbonCopy Pro + WMI: The most powerful wealth creation opportunity on the Planet.

A strategic alliance is when two or more businesses
join together for a set period of time. The businesses,
usually, are not in direct competition, but have similar
products or services that are directed toward the
same target audience. Below are ten reasons to
create a strategic alliance.


1. You could offer your customers a larger variety of
products or services. This will allow you to spend
less time and money developing new products to sell.


2. Your number of sales people will increase because
you're combining with other business. You won't have
spend to time and money hiring new employees.


3. Your marketing and advertising budget will increase.
When you form a strategic alliance with other businesses
you both will share the advertising and marketing costs.


4. You can now offer your existing customers more
back-end and upsell products. This will increase your
sales and profits.


5. Your business will gain a larger number of skilled
people working on the same project. You will gain
the knowledge of the other businesses employees.


6. You will be able to beat your competition by selling
to a larger target audience. You will also increase the
total number of existing customers you can sell your
products and services to.


7. You can exchange endorsements with your alliance
partners. You'll add more credibility to your business
and gain your potential customers trust to buy.


8. You can expand your business more rapidly. You
can develop new products and services faster with
a larger work force.


9. You'll be able to solve your customer's problems
faster with a larger base of customer service people.
You'll also learn new ways to improve your customer
service from your alliance partners.


10. You'll have a larger number of "strategic thinking"
people. This will allow both businesses to come up
with profitable business ideas quicker than before.
----------

CLICK HERE TO READ MORE ABOUT How To Choose A Home Business - Overlooked Secret and Watch A Video Reveal Secret that No One Has Told You Before(Open in New Window)

Please leave a comment for my improvement in the future, much appreciate it. :)

Wednesday, April 16, 2008

How To Monetize Your Traffic So You Get The Most Out Of It

Establishing your own E-commerce site is not like what it used to be. There are thousands of competition that is all too willing to get a bigger share of the pie. Every scheme and method you can find to augment your sales would be very beneficial.


We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there are always those who would rather see profit any given day.


It is common knowledge that without traffic we have no business. Like any business, without any customers you don't get sales. Traffic represents all the people that gets a chance to see what you have to offer. The more people who see your products the more people there would be to buy them.


Nobody puts up an E-commerce site that doesn't expect profit. We have a startup capital that needs to be regained. With a consistent traffic, we at least have a fighting chance to achieve that probability. Monetizing your traffic would optimize your chances of making the best out of it.
Making Money out of your Traffic.


The best and most proven method of making a profit out of your traffic is using advertising. The internet generates hundreds of thousands upon hundred of thousands of traffic everyday. Most of them are searching for something. While some are just looking for information there is also a good percentage that is looking for something that they need.


The internet has proven to be a very reliable source in finding what was deemed to be a very unsearchable product. The internet has made the world a smaller place; you can advertise a product from the depths of Istanbul and still find a buyer from the center of Philadelphia.
Generating traffic is not an easy task. You have to contend with a great number of sites to generate a good number of traffic flow. But if done successfully this could open up a Pandora抯 Box of possibilities. One of the benefits is monetizing your traffic flow.


So, to get to the core of it the more traffic you generate the more likely you are considered as a desirable, desirable, in a sense that a good traffic flowing site is easily convertible to profit. Basically traffic equals profit. Advertising is the name of the game; with the good advertising scheme you can use your traffic flow to your advantage.


When you have good traffic you have a good number of potential customers, customers that are willing to pour money into your coffers. Other than that these are also traffic that can be redirected to sponsored links that are willing to pay you for a sizeable portion of the traffic that you have generated.


This scheme is called Pay-per-click? With every click a visitor of your site makes on an advertised link you will be paid. The more traffic you generate and the more clicks that happens would spell to more profits.

Here's Why Paying For Your Traffic Is A Smart Move

Here are so many success stories you will hear about businesses making it good in the internet. The troubling thing is, there are maybe a tenfold or even a hundredfold of stories contradictory to theirs. Many have unsuccessfully launched a business enterprise that is internet based but only a handful shall succeed.

Is this through luck? That is even more remote. It takes good business sense and a lot of help and team effort. Most importantly, it is the eagerness to succeed and the determination to learn and the willingness to invest in a lot of hard work and some money.

The Very Basic
Like Neo, traffic is the One? Without traffic, all your effort would just go to waste. Every business needs customers, without them you wouldn't have anyone to sell your products to. In the internet world traffic is the walk in customer. The more traffic you have the more people would be able to sell your products to.

But like any business that's in every corner building or in the mall, not everyone that goes in will buy, but the greater of number that do come in to browse your merchandise, the greater number of people that will buy your products. It is a simple and known fact.

But, how do you get traffic, traffic large enough that could make a small percentage of eventual buyers enough to make a good profit. Many big companies generate traffic of tens of thousands a day and a measly ten to fifteen percent actually buys, but that small percentage is enough to provide them with good business.

Many of these success stories get their traffic from paying others. Yes that's right; you have to spend money to make money. Advertising is the key. The more people that knows that your site exists; the more people would of course go to your site, that's common sense.

While there are many ways that can get you advertising for free, this do not generate the same high volume as those methods that are getting paid. These paid advertisements include advertising schemes by Google and Yahoo.

The Value of Searches
The search and will be the easiest and fastest medium in finding what a person needs in the internet. Search engines have been very popular because they provide a vital service to many people. They are free and easy to use. With this popularity, they get many visitors and clicks that they are the most common sites that people go to. It is easy to understand why so many companies would pay to advertise with these search engines.

Search engines provide information to the millions of users that they have each day. They provide links to many sites that a user may be looking for. If your sites link pop up in the high ranks of the search results page, you get a great chance that they will go to your site. While search engine optimization is a cheaper and low cost way to get your site a high rank, paying for advertisements will ensure that you will be on the top ranks.

When you pay for your advertisements, it is like paying for your traffic. This may sound like not such a good idea, but the payoffs would tell a different story. When you pay for your traffic, you are guaranteed of a consistent traffic flow to your site. You will never go with an empty sales day.

Paying for your Traffic
Usually, you will be charged with the number of hits a link gets when your ads is clicked, this is called pay per click. For some search engines, you will be charged with the number of times your ad shows up when a certain keyword or keyword phrase is searched. It is imperative that you have good keyword content in your ad. There are many tools that aid you in using the right keyword for the right moment.

All the money you spend in paying for your traffic will not be for naught. You will get an impressive boost in traffic which will also result to a great boost in your sales figures. Paying for your traffic would be a really good idea and you will get all the benefits it has to offer.

Wednesday, March 5, 2008

Tips of today: Online Business Models Continue

Check out the Brand New Top home business Review Vol.1 and Vol.2!!

Tips of today: Online Business Models Continue

1. Turn Other People's Information Formats Into A Publication - You could get permission from a publisher to transcribe an audio or video into a print or electronic publication. You would have nothing to write and you could just pay them an up-front fee or royalties on your sales.


2. Turn Your Publication Into A Free Seminar Speech - You do live speeches that are related to your publication. You could offer it for free in exchange for promoting your publication or business.


3. Turn Your Publication Into An Off-line Audio - You could turn your publication into an audio book, or DVD. Some people like to listen to publications rather than read them.


4. Turn You Publication Into An Off-line Video - You could turn your publication into a videotape or DVD. Some people like to listen to and watch the people speaking and offering the information rather than reading it.


5. Update An Older/Outdated Publication - You could find a older or outdated publication and simply update it with new up-to-date information. You could just get permission from a publisher and pay them an up-front fee or royalties on your sales.


6. Turn Your Publication Into Home Study - You could add lessons and exercises to your publication and sell it as a home study course. You can give a certificate of completion and graduation after they send in the completed lessons.


7. Turn Your Publication Into An eClass - You could divide your publication into lessons and assignments and send them out once or twice a week via e-mail. You grade the lessons and send them back. You could run an eclass for weeks at a time then hold another one all over again or an advanced one.


8. Turn You Publication Into A Sample - You could take an excerpt of your publication and use it to tempt people into buy the whole publication. It could be a free report, ebook, article etc. Those types of publications could be made viral and spread all over the Internet.


9. Turn Your Publication Into Software - You could take your information and turn it into a helpful tool. For example: you could turn a book about sales letters into sales letter template software.



That's all for today guys.

We have brand new videos uploaded, check them out if you are new to Internet Marketing, or looking for other business opportunities. I gave my Honest review on all programs, I am Not affiliated with them unless I stated. :)

Monday, February 25, 2008

Tips About Internet Business Models-Vol. 2

Online Business models? There are so many things you can do in this internet business industry, it really depends on how much funds you have, how much time you can put into your business, and do you have the knowledge that match with your business. Below are 8 More tips (vol.2 of last post) of today, I will put up some more later on, if you think you are not qualify for these positions, that's OK, at least you know there's such thing you can do to Make Money Online, right?

Have a Good One :)


1. Sell A Branded Copy Of Your Publication - You could allow other people to give away the publication as their own and charge them to place their ads in it.


2. Start A MLM/Multi-Tier Affiliate Program For The Publication - You could allow other people to sell your publication for a percentage of the profits. They can also make commission from people they recruit. You could eventually have literally thousands on people promoting your product with very little work on your part.


3. Publication Of The Month - You could release a new publication every month for a reoccurring monthly fee. For example $19.95 a month per copy sold. This would give you a residual income stream. Plus you could start an affiliate program for other to make a percentage of your residual income.


4. Publication Of The Month With Master Reprint/Reprint Rights - You could release a new publication with reprint or master reprint rights every month for a reoccurring monthly fee. For example $19.95 a month. This would give you a residual income stream. Plus you could start an affiliate program for other to make a percentage of your residual income and people could make money 100% profit selling the publications.


5. Divide Your Publication Into Pieces - You could divide your publication into pieces and sell them separately. Sometime you can make more income selling parts than the whole product. You could divide up chapters into articles, mini reports, special reports, etc.


6. Publication For Royalties - You could write an exclusive publication for a big time publisher or marketer and allow them to promote it. You would get a percentage of the profits with hardly any work on your part in distribution.


7. Customized Publication - You could offer a customized publication instead of writing the whole thing and guessing what info people will buy. Just let them decide. You could charge people to e-mail you five to ten questions that they want the answers to then place that into a publication. You could charge a high price too.


8. Collectible Publication - You could offer a limited number of copies to different versions of your publication. Some reasons to limit the number of copies would be autographs, different volumes, serial numbers, etc.

So you finish reading already.....? Don't worry, there will be more to come!!


P.S above informations might be quite old for Experienced Internet Marketer, please don't hate, our purpose is to help newbies to learn what they should know about this industry Quicker.

Peace.

Wednesday, February 20, 2008

Tips Of the Week- Tips About Internet Business Models-Vol. 1

Online Business models? There are so many things you can do in this internet business industry, it really depends on how much funds you have, how much time you can put into your business, and do you have the knowledge that match with your business(e.g tips #1 below - can you write?). Below are 8 tips of today, I will put up some more later on, if you think you are not qualify for these positions, that's OK, at least you know there's such thing you can do to Make Money Online, right?

Have a Profitable Day guys! :)

1. Author A Publication - You can write your own publication about any topic. You should do research first so as to fill a want in an audience or market with money to spend. Otherwise you can waste a lot of time. You can sell it yourself and keep all the profits or deal through other distributors and share the profit.


2. Co-Author A Publication - You can write a publication along with another author. You could sell it separately or both sell it and split the profits. You could also have multiple co-authors.


3. Compile A Publication - You could allow other authors and experts to write the publication for you in exchange for free publicity or other incentives. You would simply contact the authors and experts you want and ask them to donate some content.


4. Start An Affiliate Program For The Publication - You could allow other people to sell your publication for a percentage of the profits. You could eventually have literally thousands of people promoting your product with very little work on your part and no out-of-pocket expenses.


5. Sell The Reprint Rights To The Publication - You can allow others to sell the publication for 100% of the profits. You could include ads for other products that you’re selling for a back-end, which means the sale of your other items through the ads.


6. Sell The Master Reprint Rights To The Publication - You could allow other people to sell the publication and the reprint rights to the publication. You could still include ads of your other products.


7. Give Away The Publication - You could allow people to give away the publication to their prospects, customers, visitors, subscribers, etc. Of course, ads to your other products would be included in it. This will easily spread you advertising and potential sales all over the place


8. Give Away A Branded Copy Of The Publication. You could allow other people to give away the publication and allow them place their own ads it. This gives them an extra incentive to give it away to their prospects, customers, visitors, subscribers, etc.

P.S above informations might be quite old for Experienced Internet Marketer, please don't hate, our purpose is to help newbies to learn what they should know about this industry Quicker.

Peace.

Friday, February 8, 2008

Treat of the Week - How to Get "More" Out of your Ad Copy!!

You could bullet or indent your benefits in your
ad copy. Most people won't read the whole ad
copy, so make your product’s benefits stand out
and you won't lose the sales from all the skimmers.
You can also indent other things like your guarantee,
postscripts, testimonials, closing, etc.


You could change the size of your text in your
ad copy. You want to make your text large enough
so it's not hard to read. You also want your headline
and major points to be larger so they will stand out.
You could also use more space in between important
parts of your ad copy to make them stand out.


You could raise or lower the price in your ad
copy. A higher price could increase the perceived
value of your product and a lower price could
lessen your product's value. Either way, you need to
test which price will pull the most orders. Another
idea would be to use an odd number like $19.46
instead of $19.99, $19.95 or $19.97. It makes it
look like there is a specific reason you priced it like
that.


You could add proof of results in your ad copy.
You should include testimonials, endorsements and
factual statistics to prove your product's claims. You
should only publish statements that are believable
and have specific results. For example, here is a
good line from a testimonial, “I increased my sales
by 678%!"


You could add special offers in your ad copy.
It's usually easier to sell the offer than the product.
You could use discounts, free bonuses, volume
sales, etc. For example, you could say, "You'll get
5 bonuses when you order by Aug 24, 2002!"
Another example, "Buy one, get the second one
half price off.”


You should eliminate the hard-to-understand
jargon on your ad copy. Unless your product calls
for technical words, you want your ad to be read
without people pulling out a dictionary. If you need
to use a word your target audience might not under-
stand, define it or use an example to help them
understand it.


When you ask someone to sign up to receive a
freebie, don't ask for really personal information.
This is a fast way to lose a potential prospect. For
example, if you ask them for information they want
to keep personal, they might not want sign up.
Another example, if you ask for too much inform-
ation, they may not have the time or patience to fill
it all out.

What are you waiting for, Apply those techniques above
and start generate more money out of your Ad now!!

Have a Profitable day guys :)

Saturday, February 2, 2008

10 Awesome Ways To Attract More Orders!!!

Treats of today guys! Make it a profitable one!


10 Awesome Ways To Attract More Orders


1. Create a free ebook directory on a specific topic
at your web site. People will visit your web site to
read the free ebooks and may see your product ad.


2. Turn part of your web site into a members only
web site. Instead of charging for access, use it as
a free bonus for one of your products.


3. Add a free classified ad section to your web site.
You could then trade banner ads with other web
sites that have free classified ad sections.


4. Create two versions of your e-zine so people
can choose if they want ads included with it or not.
This'll attract the people who hate ads to subscribe.


5. Publish your e-zine only on your web site. Have
people subscribe to a "new issue" e-mail reminder.
This could really increase your traffic and sales.


6. Sell advertising space in your product package.
You could sell inserts, flyers, brochures, booklets,
and digital ads for electronic products.


7. Offer daily or weekly visitor bonuses. This will
increase your repeat traffic and sales because your
visitors will visit regularly to get the visitor bonuses.


8. Allow people to download software or e-books
from your web site at no cost. Just ask your visitors
in return if they'll refer their friends to your web site.


9. Build up the number of people that join your free
affiliate program quickly by temporally offering your
product for free to the people that sign up.


10. Negotiate with e-zine publishers to get free or
discounted ads by letting them join your affiliate
program and earn commissions on the ad you run.
----

Friday, January 25, 2008

10 Blazing Ways To Sky-Rocket Your Profits!!

Here's Tips Of the Day Guys!!! Have a profitable day :)

1. Use a "P.S." at the end of your ad copy. This
is were you either want to repeat a strong benefit
or use a strong close like a free bonus.


2. Publish a free ebook and give it away from your
web site or in your e-zine. This will increase your
traffic, sales and e-zine subscribers.


3. Create multiple streams of income with your web
site. You could sell your own products, join affiliate
programs, sell advertising space, etc.


4. Give your visitors compliments in your ad copy.
This can earn their trust and put them in a good
mood, in return they will be easier to sell too.


5. Create new products or services only if there is
a strong need for them. You won't have anyone to
sell them to if you don't have a market.


6. Sell your backend products to your customers
right after they order. Take them to a "Thank You"
web page that includes other products you sell.


7. Sell a few products on your web site instead of
selling a large amount of products. To many choices
can overwhelm your visitors and they won't buy.


8. Include content and free stuff on your web site
that promote the products you're selling. If they
don't read your ads, they may read your offerings.


9. Remind your visitors that you're human not just
a web site. You could publish information on your
family life, a picture of yourself , a profile, etc.


10. Provide a "Contact Page" on your web site.
Give your visitors as many options to contact you
as possible. This'll add credibility to your business.
----

TAKE ACTION! Beware of Scams! If you Have the Hunger for Wealth And Success, drop us a line, We want to share the success with you :)

Tuesday, January 22, 2008

Increase Your ROI....

Last week, i posted an article about ROI (Return On Investment, newbies:)]. This post i will go abit further and talk about how to Increase your ROI. Hope this will help you abit:)

********************************************************************************
Disclaimer: The Following Article doesn't guarantee you to profit in any fashion even though you follow the actions stated in the article. It's just Another Complete 3rd Party Opinion, You are responsible for making your choice in life :)
*********************************************************************************

Are You Really Measuring for Return on Investment (ROI) with Search Engine Optimization?

Puzzling studies and reports suggest that businesses are missing out when it comes to ROI, including a whole host of metrics that should confirm or shape search engine marketing strategies.

You can’t accomplish much if you’re not even implementing SEO the right way. We’ve seen web site after web site that includes scores of individual keywords in the META keyword set (that many search engines ignore anyway). The SEO team not only used the wrong individual keywords (search phrases are better), but they didn’t bother to include keywords in the page title or description. And, of course, they didn’t think it was worth their time to focus on multiple pages– not just the homepage.

Hint: If you’re selling dinnerware, “laundry” probably shouldn’t be one of your keywords.

A WebTrends report cited in an eMarketer in 2004 showed the following ROI:

Using Complete ROI analysis35.4%
Click-through rates only24.2%
Conversion metrics18.7%
Don't measure21.7%

Barely one third figured a thorough ROI analysis was worth the effort.

More than 80% of companies surveyed are dissatisfied with their “ability to benchmark their marketing programs,” according to “Measures + Metrics: Assessing Marketing Value + Impact,” a stunning report based on a 2004 survey by the CMO Council, a Palo Alto, California-based organization. The CMO Council represents senior marketing and brand decision-makers in the global technology industry.

“Less than 20% have developed any meaningful and comprehensive measures and metrics for their marketing organizations,” the report said.

It’s possible, Fathom SEO believes, that companies just settle for what’s easiest. If getting high rankings offers enough satisfaction, that’s where the measurement ends. Or, maybe a business will look at total traffic (maybe even unique visitor trends). With PPC, they’re apt to take up Google’s offer and post an ad within 15 minutes, cranking out the common reports Google offers.

Businesses have a whole host of metrics that can serve them as long as the data doesn’t fly over their heads.

Aligning SEM with Corporate Marketing Strategies
You should start by knowing how your SEM goals relate to your corporate marketing strategy. Which of the following (or more) do you want to accomplish?
•Generate leads
•Sell online
•Build brands
•Grab more market share

Conversions
You absolutely must track pages that allow visitors to take some kind of action, including:

•Requesting a quote
•Filling out a contact form
•Placing an order
•Registering for a newsletter
•Ordering a catalog

Establishing Your Metrics
Determine which of the following will be the metrics that will mean the most to you:
•Online sales (broken down by category)
•Repeat visits
•Profits on sales
•Customer satisfaction
•Length of visits
•Cost per click (CPC)
•Click-through rate (CTR)
•Cost per conversion (CPC).

Get plugged into online consumers’ behavior patterns.

For example, studies show that consumers start researching products online several weeks (12 weeks in some business-to business scenarios) before they make a purchase – often offline. Enquiro, based in Kelowna, BC, Canada, in 2004 found that 68.3% of those surveyed used search engines for “consideration or research.” The results are detailed in Enquiro’s “Inside the Mind of a Searcher” research report that looks at issues including four distinct types of searchers and the frequency with which people search during the buying process.

ROI should be an integral part of any search engine optimization strategy, not something that sounds foreign. Make it work for your business.

Thursday, January 17, 2008

How to Calculate ROI (Return on Investment)

ROI (Return on Investment) is probably the most important
calculation one needs to make to ensure the long-term viability
of their business. It is not enough to build in a profit margin
on the product or service being offered. One must track with
proficiency the amount of dollars being invested into attracting
sales and how much ROI those dollars put back into the business.
If the investment meets too little return, a product line is
doomed to fail in the long-term.

THE BASIC ROI PERCENTAGE CALCULATION

Many experts seem to agree, “calculating an accurate return on
investment (ROI) is not an easy thing to do.”

I do not intend to give you a thorough analysis of the ROI
calculation process. Calculating an accurate ROI is hard to do,
but explaining the full scope of ROI calculations in less than
1000 words is far more difficult.

As such, this article is only intended to introduce you to the
basic concepts behind ROI calculations. Here is a very basic
equation for calculating the ROI:

ROI = [(Payback - Investment)/Investment)]*100

Your payback is actually the total amount of money earned from
your investment in your company. Investment relates to the
amount of resources put into generating the given payback.

You should run ROI calculations on both monthly and yearly
timelines.

IMPROPER CALCULATIONS BY MANY SMALL BUSINESS OWNERS

The actual amount of investment into a business is often
misunderstood by the business owner. As a result, true ROI
calculations for most small businesses are skewed.

Most small business owners make their mistake in this most
necessary calculation, because they do not properly value their
own time. Please note that when I previously defined
“investment”, I stated that it relates to the “amount of
resources put into generating the payback.”

Indeed, “resources” includes cash money. But, it also includes
“human resources” or “time”.

If most small business owners would value their hours at the
minimum wage, and calculate their time into the investment
equation, they would soon realize that their small business is
running in the red!

Some small business owners will finally run ROI calculations
including the human resources, and suddenly realize that they
could make more money working a job. If the small business owner
has been running their business for a really long time,
struggling to make ends meet, they might see this calculation
and close their doors once and for all.

PLEASE DON’T LET ME DISCOURAGE YOU

I do not share this revelation with you so that you will close
your business down. Quite to the contrary. I share this with you
so that you can see the big picture and start running your
business in a way that will actually generate a real profit for
you and your business.

If you are within the first two years or five years of the start
of your business, then running in the red should not be thought
of as a bad thing. However, if you are ten years into your
business and earning less than minimum wage from your business,
there is a serious problem afoot that needs to be addressed
immediately.

STARTING OUT

When you are just beginning your own business, you have plenty
of time on your hands. This is the reason why most small
business owners do not properly count their time in the ROI
equation. They just look at cash expenditures and incoming
monies, and they are satisfied with that calculation.

It is often said that people generate the kind of results that
they believe they can achieve or the kind that they want to
achieve. Seeing the goal is the first step to achieving the
goal. Expectations will always bring results equal to the
expectation.

Having been down the business startup path before myself, I too
understand the desire to calculate ROI without consideration to
the time invested in the enterprise.

However, I also understand the importance of placing a value on
my time and working that into my final numbers.

In the beginning, I ran two types of ROI calculations: all
resources exempting my time, AND all resources including my time.

Of course, I actually set a higher expectation for my own income
level. First, I had decided on ten dollars an hour for my time.
Later, I adjusted that amount upward.

Starting out, even though I ran two versions of my ROI
calculations, I relied first on my resource excluding my own
time. Once I had achieved this goal, then I refocused my
attention to reaching the ROI which took into account my own
time.

Now, that time has passed, I can go back and look at my yearly
ROI and see that I have earned enough cash to pay for those
early days of famine.

THE SECRET OF TURNING ROI CALCULATIONS INTO SUCCESS

Every step in your business startup is a calculated guess as to
what you believe you can achieve.

Measuring your results is essential to making your business
profitable. ROI measurements are imperative to measuring and
understanding the results you are achieving with your new or
existing business.

Take into account all factors relating to the profitability of
your business and don’t smudge on the facts to make it seem more
profitable than it really is. It is important to approach your
business and your business results with absolute honesty. Be
honest with yourself and face the facts of your task.

An honest examination of your business at regular intervals will
help you get on and stay on track to keep the doors of your
business open. You will thank yourself later.

Good Luck in 08 guys!

Sunday, January 13, 2008

Treat of the Day! Drive Crazy Traffics to Your Site with these Awesome 100 Tips

My Dear Readers,

Here's another little treat for you today. As usual, if you haven't read this advertising tips before, i hope they will give you some more ideas to drive traffic to your websites ;) Don't Forget to Check out my website here http://www.millionairstatus.com

Have a Profitable day :)

100 Awesome Advertising Tips!

Copyright © 2008

All rights reserved. Reproduction and distribution
are forbidden. No part of this publication shall be
reproduced, stored in a retrieval system, or transmitted by any other means, electronic, mechanical, photocopying, recording, or otherwise, without written permission from the publisher.

MillionaireBoyzClub does not accept
any responsibility for any liabilities resulting from
the actions of any parties involved.


1 Turn your ad into an article. It could be a story,
or how-to article. This will lead readers into your ad
without them knowing it's an ad. They'll already be
interested when they get to your sales pitch. For
example, you could start your ad, “Once upon a time…”
or “Free Report! How to....”.


2 You could upsell to your customers. When they're
at your order page, tell them about a few extra related
products you have for sale. They could just add it to
their original order. For example, you could say, "Our
new e-book would make a nice edition to the report.
Just click here to add it to your order. It's only $15
more."


3 Tell your customers if they refer four customers to
your web site, they will receive a full rebate of their
purchase price. This will turn one sale into three sales.
You could also offer them other things in return for
referrals like free e-books, free software, coupons,
discounts, etc.


4 When you sell a product, give your customers the
option of joining an affiliate program so they can make
commissions selling your product. This will multiply
the sale you just made. For example, just imagine how
many sales you could have with 1000 affiliates selling
for you. It could eliminate ever buying any paid
advertising again!


5 Use the phrase "invest in our product" instead of
the words “buy” or “purchase”. This makes prospects
feel they're investing in their future if they buy. You
could also tell people how much others have got
back from your product by publishing testimonials
of people who have made money or reaped the
benefits.


6 Use logos and slogans for your business. They
make it easier for people to remember and identify
your business. For example, how many times have
you had a problem and the first thing that popped into
your mind is some business’ logo or slogan. It's
almost like an automatic reaction.


7 When you ship out or deliver your product, include
a coupon for other related products you sell in the
package. This will attract them to buy more products
from you. For example, haven't you ever bought a
product and saw an ad or flyer inside the package
that made you want to buy another product?


8 Send your customers a catalog of add-on products
for the original product they purchased. This could be
upgrades, special services, attachments, etc. If they
like your product, they will buy the extra add-ons.
For example, if you were selling computers, you could
offer software, extended warranties, printer paper, etc.


9 Use the word "fast" in your ad. People want fast
results, fast delivery, fast ordering, etc. Nowadays,
we usually value our time more than our money.
For example, you could say, "Our product works
fast!" Another example, "Our product comes with
fast shipping options."


10 Send your customers free products with their
product package. The freebies should have your ad
printed on them. They could be bumper stickers, ball
caps, T-shirts, etc. This will allow other people to see
your ad and order. The freebies could also be trials
and samples of other products and services you
sell.


11 Use the word "guaranteed" in your ad. People
want to be assured they are not risking their hard-
earned money buying your product. For example, you
could say, "Our product comes with a 90-day money-
back guarantee!" Another example would be, "Don't
forget our product comes with a lifetime guarantee!"


12 Use the word "limited" in your ad. People want
to own or receive things that are exclusive or rare
because they are considered to be more valuable.
For example, you could say, "This special edition
will be limited to the first 500 who order!" Another
example would be, "Order before (date) to get
this limited version of our e-book!"


13 Use the word "easy/simple" in your ad. People
want easy ordering, easy instructions, easy to use,
easy payments, etc. For example, you could say,
"It's the easiest way to lose weight!" Another example
would be, "It's easy to order - just click here and fill
out your information!"


14 Use the word "testimonial" in your ad. People
want to see believable proof before they buy your
product. It should be reputable and specific proof.
For example, you could say, "Check the hundreds
of testimonials we have received!" Another example
would be, "All these testimonials below were given
voluntarily without payment!"


15 Use the words "discount/sale" in your ad. People
want to find bargains. They could be rebates, one
time sales, percentage offers, get-one-free offers, etc.
For example, you could say, "Get a 50% rebate if you
order before (date)!" Another example would be,
"Order before our buy-one-get-one-free sale ends!"


16 Use the word "free" in your ad. People want free
incentives before they do business with you. They
could be free books, accessories, services, etc. For
example, you could say. " Free shipping with every
order over $50!" Another example would be,
"Order within the next 5 minutes to get 3 extra
bonuses free!"


17 Include emotional words in your advertisements.
Use ones like love, security, relief, freedom, happy,
satisfaction, fun, etc. For example, you could say in
your ad, "Imagine meeting the love of your life and
feeling the pleasure of happiness. You'll have the
security of knowing you won't be alone any more."


18 Use the word "important" in your ad. People do
not want to miss important information that could
affect their lives. People will stop and take notice.
For example, your headline could read, "Important
Warning!...” Another example could be, "Important!
Stop And Take Notice!..."


19 Use the word "new" in your ad. People want
new products or services that will improve their lives
like new information, tastes, technology, results, etc.
For example, you could say, "Learn a new revolution-
ary way to lose weight!” Another example would be,
“New! Just Released!..."


20 Show your prospects how much enthusiasm
you have for your product and business. If you're
convincing enough, they will be enthusiastic too.
For example, you could say, "I'm so EXCITED
about our new product!” Another example would
be, "I can't wait for you to experience these benefits!"


21 Make copies of your web site in many different
languages. This'll allow foreign speaking people to
read your web site and advertisements. For example,
if one of your visitors couldn't read English, would
they buy from you? It would be very unlikely. You
could just have all the languages of your web site listed
on your home page so they could click on the one
they could read.


22 Use a lot of headlines on your web site and e-zine.
Some types of headlines are free offers, questions,
problem solvers, sales, and statistics. For example,
"Free E-book", "Want To Get Out Of Debt?", "Free
Article", etc. You could also turn the headlines into
graphics to make them look more professional.


23 You could end your ad copy with a discounted
price. Just list your regular price and then offer a
discounted price off the order ‘right now’. You could
also offer a rebate that takes effect instantly. For
example, you could say, "Instead of paying $99, you
could order now and get an instant rebate of $20 -
you only pay $79!"


24 You could end your ad copy with a free sample
or trial of your product. If your ad didn't attract them
to buy, maybe a free sample or trial would. If
you were selling an e-book, you could give them a
free sample at the end of your ad copy. For example,
you could say, "If you're still not sure about ordering,
download a FREE sample chapter!"


25 Sell a few back-end products that are not related
to your main product but are needed by all humans.
Every customer that buys from you is human. Think
about it - everyone eats, right? For example, you
could say, "Free Bonus 1# A Free $30 Dollar Coupon
To The Restaurant Of Your Choice!"


26 Use the words "you/your" in your ad. People want
to know that you are talking to them. This'll make them
feel important and attract them to read the whole ad.
For example, you could say, "You could be the winner
in our next contest!" Another example would be, "You
are experiencing the benefits already, aren't you?"


27 Offer daily or weekly visitor bonuses. This will
increase your repeat traffic and sales because your
visitors will visit regularly to get the visitor bonuses.
For example, you could say, "Every week I will be
giving away a new e-book to my web site visitors.
Sign up to be reminded when it's ready each week."


28 Make your visitors curious about your product
by telling them they need to sign up to get into a
password protected site to read the rest of the ad.
This will give your product extra perceived value
because it is so well guarded. Just like a diamond in
a bank vault.


29 Remember the little things about your web pages
really count. Include the title of your site at the top
right corner, a description about your site, etc. For
example, if I visited your web site and didn’t know
or understand what it was all about, I would probably
leave right away.


30 Turn your banner ad into a trivia question. Post
the question on the banner and tell readers they can
win a prize if they answer the question at your site.
People love trivia because it makes them feel smart
when they get the right answer. The prize is just an
extra incentive for them to click on your banner.


31 Motivate people to buy your product. Tell them
positive things. For example, you could say, "You can
now reach your goals and change your life if you buy
our product.” If you come across positive in your ad
copy, they will become positive about reaching their
goals using your product.


32 Increase your ratio of visitors who purchase your
product(s). You could change your headline, offer a
stronger guarantee, add testimonials, etc. For
example, one week you could have your headline say,
"How To Lose 5 Pounds In Two Days!" and the
next week use, "Lose 5 Pounds In Only 48 Hours!"
Just see which one pulls more orders per visitors.


33 Get your sales letters and web site evaluated for
free. Visit business discussion boards and ask other
participants to evaluate them. Don't get discouraged
if someone gives you a lot of negative feedback
about your web site. Most people are only trying to
help you. Take the criticism constructively.


34 Personalize all your e-mail messages so they get
read. Include the recipient's name in the subject line.
This will grab people's attention quickly. For example,
wouldn't "(your name), Learn How To..." get your
attention more than just "Learn How To..."? I figured
you would say that.


35 Test different web site color themes to see which
combination will sell your product better. You can
also test the size and style of your web site text. For
example, red usually signals: stop, anger, excitement,
love, sex, fun, etc. Another example, blue usually
signals: relaxation, authority, coolness, etc.


36 Promise your readers an end result or outcome
in your ad. You must give them a solid guarantee
that your product will solve their problem. For
example, you could say, "I personally guarantee you
will get over your shyness in 10 days or less or your
money back."


37 Attract people to link to your web site. You could
offer them a discount on the products you sell or
give them free items for linking. For example, you
could say, "Get A Huge 30% Discount On Our
E-book If You Agree To Link To Our Web Site For
At Least One Month!”


38 Develop your own opt-in email list by giving your
visitors a reason to give you their e-mail address.
Allow them to sign up to free items and contests. Just
get their permission to e-mail them again in the
future for other things. For example, you could
say, "Sign Up For Your Chance To Win A Color
TV!"


39 Create a "PR" web page for your business. List
information that could be considered newsworthy
for e-zines, newspapers, magazines, etc. There are
many ways to get into the media, like launching a
unusual product, donating a large amount to charity,
holding big events, etc.


40 Give your business and products credibility by
linking to web sites that have written positive stories
about your business. You could link to them right
in your product ad. For example, you could say,
"Just See What (name) Magazine Is Saying About
Our Newest E-book!"


41 Allow your visitors to decided how much they
want to pay for your product. I only recommend it
for products that don't sell or ones that hardly sell.
Tell them you'll accept offers via e-mail or your
web form. You could even accept fair barter deals
for other products and services.


42 Never assume people believe the information in
your ad copy. You need to back-up all your claims
with indisputable evidence. For example, you could
include testimonials, expert endorsements, third
party tests or studies, strong guarantees, a list of
customers, pictures of customers, etc.


43 Give your customers free shipping. If you can't
afford that, you can give free shipping to customers
who buy over a certain dollar amount to raise profits.
You could also charge other businesses for inserting
ads in your product package. This will make up for
your free shipping losses.


44 Test your web site regularly for ordering glitches,
bad links, broken graphics, etc. Those types of
errors will make your business look unprofessional.
If your visitors can't order, navigate to where they
want to go or see pictures of your product, they likely
won't revisit or order.


45 Build a professional looking web site even if you
have a small budget. You could use free graphics,
designs, list servers and other tools offered online.
Just go to your search engine or web directory of
choice and type in "free (what you want)" and you
will usually find it.


46 Use a lot of sub-headlines on your web site. This
will hold people’s attention and keep them at your
web site longer. Sometimes people don't have time
to read a whole sales letter. This will allow you to sell
to people who are skimmers. Plus it will get the
reader’s full attention at the same time.


47 Allow your prospects to choose between a retail
or wholesale price. Of course you need to make a
profit on the wholesale price. Just charge people a
monthly or yearly membership fee to always get your
products at wholesale cost. Your business would be
like the offline wholesale shopping clubs.


48 You could reward your potential customers if they
spend over a specific dollar amount. Tell them if they
spend over $100, they get a 10% discount. You
could also extend the offer over a certain period of
time and attract them to revisit your web site. For
example, you could say, "Buy Over $50 Worth Of
Merchandise Within The Next Month And Get A
20% Discount!"


49 Make your visitors feel comfortable at your web
site. Give them your main business address. Your
visitors may not trust you if you're using a P.O. Box.
If you want to make them feel really comfortable, give
them your business, home and cell phone number.
Then they will know they can get hold of you if they
need help.


50 Give your visitors a free membership to your
online club. People want to belong to something,
why not your online club? You could also give
away a free e-zine for club members only. You
could make money by offering a deluxe membership
for a monthly fee.


51 Tell your audience what kind of support they'll
get after they buy. It could be free consulting, tech
support, free servicing, etc. This may also answer
some of their buying questions ahead of time. People
don't want to buy products without knowing you
will be there to help if they have problems.


52 Make your classified ads stand out in a crowd.
Use all capital letters in the headline, divide letters
with extra spaces, add in text symbols, etc. For
example, you could write, "WIN a VACATION to
Las Vegas!" Another example would be, "Win A ($)
Trip To Las Vegas!"


53 Spice up your web site's wording by using plenty
of adjectives. It gives your visitors a clearer vision of
what you're explaining or describing to them. For
example, if you were describing a software program
you could say, "This easy-to-use software gently
guides you through the whole set up process."


54 Don't make your banner ads look like ads. Most
people ignore banner ads. Design them to look like
content and have people click to read the rest. For
example, you could say, "How To Increase Your
Sales By 200% by Larry Dotson. To Read Click
Here!"


55 Ask people at the end of your copy why they
decided not to buy. This will give you new ideas on
how to produce ad copy that’s more profitable. Have
a web form or e-mail link in place so they can answer
you. You may find out they don't like your guarantee
or graphics. It could be anything.


56 Market your web site as a free club instead of
a web site. This'll increase your repeat visitors and
sales because people enjoy belonging to groups.
You could have a members’ message board, give
visitors' membership IDs, give them membership
graphics to place on their web sites, etc.


57 Tell your potential customers that your ordering
system is highly secure. Also reassure them that
you take every effort to protect them. People want
to feel they are safe online. They want to know that
you care about their well-being. Tell them all about
what you currently do for them to make them feel
more secure.


58 Check your web site links regularly. If people
click on a link and it doesn't work, they usually
won't risk wasting their time clicking on another one.
For example, would you revisit a web site after two
of the links you really wanted to click on didn’t
work? You probably wouldn't even bookmark the site.


59 Give visitors a positive experience when they're
at your web site. Provide them with original content
and free things. They'll tell all of their friends about it.
You could also persuade them to tell their friends
about it by starting an affiliate program. It could pay
per sale, per click or per lead.


60 Use pictures or graphics on your web site that
support the product you're selling. They could give
your visitors a clearer vision of your product, the
benefits of the product, people's emotion when they
own the product, etc. You could also use ‘before’ and
‘after’ pictures.


61 Use a handwritten letter on your ad copy instead
of text. Write the ad on a piece of paper, scan it and
publish the ad on your web page. Adding a personal
touch will always increase your sales. If you don't
want to write the whole letter by hand, you could just
put your signature at the end.


62 Publish a list of famous and respected customers
who have bought from you on your ad copy. People
will think that if these people bought from you, they
should also trust your business and purchase your
products. Make sure to get their permission first.
For example, you could say, “Here is a list of some
of our most valued customers:…”


63 Show ‘before’ and ‘after’ photos for your products
on your web page copy. Show the problem picture
and then beside it, show the picture of how the
problem was resolved when they used your product.
This will give your prospects a clearer mental image
of the possible benefits of using your product.


64 Include an article or review which has been written
about you or your business with your ad copy. This
will show people that your business is respected and
will increase your credibility. You could include the
full review or an excerpt of it.


65 When you offer free bonuses in your ad copy, also
list the dollar value beside each bonus. People will
feel they're getting a good deal and it will increase the
value of your product. For example, you could say
"Bonus 1# Free Internet Advertising E-book Valued at
$47!"


66 Hire a famous person to endorse your product or
service. Make sure the person is well-known to your
target audience. Include their picture and statements
in your ad copy. Using a picture endorsement is
more powerful because it shows the endorser
likes your product enough to show his or her face.


67 Include your own picture in your ad copy. This
will show people that you're not hiding behind your
ad copy and will increase their trust. Also, include
your contact information below the picture and a
brief statement or quote. If you feel adventurous, you
could include an online audio sound bite or video
clip of yourself.


68 Provide a privacy statement and all your contact
information on every page of your web site. This'll
persuade your visitors and prospects to trust you.
For example, if your contact information was only
on your home page and they had a question about
ordering one of your products on another page, they
might just get frustrated and leave your web site.


69 Ask your potential customers plenty of ‘yes’ and
‘no’ questions in your ad copy. The questions should
remind them of their problem and make them think
about what will happen if they don't purchase your
product. For example, you could say, "Do you want
to get out of debt?” “Do you want to have financial
security?"


70 Tell your potential customers they will receive a
free prize if they find the five words in your ad copy
that are misspelled or spelled backwards. The longer
you can keep someone reading your copy, the greater
chance of them purchasing. You could also have them
find hidden links, hidden graphics, etc.


71 Give your prospects extra incentives so they will
order quicker. It could be free shipping, a faster
shipping option, free gift-wrapping, etc. For example,
you could say, "Free gift-wrapping to the first 1000
people who order." Another example, "Free shipping
to anyone who orders before (date)."


72 Make your small business look big on the world
wide web. Design your web site using professional
graphics, ordering systems, organized layouts, etc.
For example, on the web no one really knows if you’re
a one-man business or huge corporation, unless you
tell them. Just design your web site to look
professional.


73 Attract a lot more customers by giving them clear
ordering instructions. Give them all the information
they need so they can complete their order easily.
For example, you could say, "Please fill out all of the
order form below. We accept all major credit cards
and online checks. Please click the "Order" button
only once. You don't want to get double charged."


74 Give your customers buying incentives so they'll
make repeat purchases. Offer them discounts, free
gifts, bonus points, etc. For example, if you give your
customers points every time they buy something,
they will start collecting them and buy more things.
They will want to save up enough points to get a free
product.


75 Tell people about your site whenever you get a
chance. Those people will tell other people and so
on. It's a cheap way to multiply your advertising.
For example, if you’re at a grocery store, mention it
to people you talk to; the check clerk, the bag boy,
etc. Every little bit helps.


76 Write and send press releases for your web site.
Use strong headlines, make it newsworthy, and
tell the journalist why their readers would like it. You
could increase your chances of getting your release
read or published by communicating with editors
regularly and creating a professional friendship with
them.


77 Make your long ad copy interesting enough so
people click through to the next web page. If it's not,
they won't take the time to click and read more.
For example, you could say, "Click here to read more
and to get a top secret tip!" Another example, "Click
here to read about the 10 free bonuses!"


78 Design graphics, templates, buttons and banner
ads for other sites. Allow people to use them in
exchange for your web link on their home page. For
example, you could require the users to say on their
web site, "These graphics were made possible by
(your business name and web site address)."


79 You could hold a special $1 sale for your potential
customers. They'll come to your web site to buy your
product for only a dollar, but may buy other products.
For example, you could sell an e-book for one dollar and
have ads near it for other e-books you sell for, say, $27.


80 Start an e-zine for your web site. When people
read each issue they'll be reminded to revisit your
web site. They'll see your product ad more than
just once, which will increase your orders. You’ll need
to have at least 50% original content in it so people
don't unsubscribe because they read your information
in other e-zines.


81 Form an online community. It could be an online
message board, e-mail discussion list or chat room.
When people get involved in your community, they
will regularly return to communicate with others.
You could also invite your online community to free
"how to" classes hosted in your chat room or by
teleconference.


82 Write articles and submit them to e-zines, web
sites and magazines that accept article submissions.
Include your business information and web address
at the end of the article. You could also give the
editors extra incentives to publish your article, like
freebies, affiliate commissions, offers to publish
their article, etc.


83 Give away an electronic freebie with your ad on
it. Allow your visitors to give the freebie away as well.
This'll increase your ad exposure and attract people
to your web site at the same time. You could also
use it as a bonus for another product you sell or
as a free surprise gift for your most loyal customers.


84 Combine your products or services into one big
package deal with offerings from other businesses.
You could share a web site and advertise the pack-
age deal which would mean double the traffic. It could
be one or more business. If the business is your
competition, you would want to use a neutral product.


85 Submit your freebie to the online directories that
list your particular item or service for free. If you're
offering a free e-zine, submit it to all the free e-zine
directories on the Internet. There are free e-book
directories, web site directories, general freebie
directories, free article directories, etc.


86 Participate on message boards. Post answers to
other people's questions, ask questions and post
appropriate information. Include your signature file
at the end of all your postings. Some message boards
let you include a text link at the end of your message.
Plus you can learn great tips reading all the postings.


87 Exchange classified or sponsor ads with other
free e-zine publishers. If there is a huge subscriber
difference between e-zines, one can run more ads
to make up for it. You could also offer free items
or affiliate commissions. Another idea would be to
offer them an ad on your web site too.


88 Post your ad on free advertising areas on the
Internet. You can post it on free classified ad sites,
free for all links sites, newsgroups that allow ads,
free yellow page directories, etc. Of course all
of those areas have different rules for submissions
so you may have to structure your offer differently
each time.


89 Maximize the effectiveness of your banner ads.
Don't just use the same ad on every banner, use a
variety to attract the greatest number of clicks.
If you are hosting banner ads on your web site for
affiliate programs you have joined, you could use
a banner rotator to give each one equal exposure.


90 Make your web site load much faster by cutting
down on banner ads and using more buttons.
Button ads are also smaller and take up less space.
Also there is nothing wrong with text links. They
usually pull in more response than banner ads
because people nowadays often ignore banners.


91 Offer free advertising space to well-known and
respected companies on your web site. Sometimes
people link their business credibility to yours. If
you sell advertising this might help too. People will
see high profile ads on your web site and want
to advertise there too.


92 People have been taught all their lives to respect
people in authority. Tell your visitors that you are
the president or CEO of your business. For example,
you could sign your ad or web site, "(your name) Vice-
President of (the business)." Another example, "(your
name) Author Of The Book (title)."


93 Offer people a free telephone consultation before
they order your product. When they get to know
you personally, it could convert to more sales. You
could also use a chat room or message system on
your web site to communicate with them.


94 Test the "bill me later option" on your web site.
Most people are honest and will pay you. It is a
powerful little technique and could increase your sales.
You would just have to e-mail them a bill or charge
their credit card a few weeks later. You could offer
Cash On Delivery (COD) too.


95 Find a charity your target audience would likely
support. Tell people in your ad copy that you will
give a percentage of the profits to that charity. You
could give them a few choices of which charity their
percentage of the profits should go. Just let them
check the one they want when they order.


96 Hold a "Buy the Most Wins” contest on your web
site. Tell people each monthly winner will get their
entire purchase refunded. This will get some of your
customers to compete to get all their purchases for
free.


97 Attract visitors to your web site by offering them
a free course. You could package the course on
a follow-up autoresponder and send lessons daily.
You could offer other autoresponder courses in
your first autoresponder course to allow them to
see your message even more times. Just include
your ad in each lesson.


98 Interview people related to your industry and
get their legal permission to convert it to an article.
Promote your web site by submitting it to e-zines.
You could make it a column and interview someone
new every week. If an e-zine elects to run your
column regularly that would be free ongoing exposure.


99 Make your readers visualize they have already
bought your product in your ad. Tell them what
results they have got from it and how it makes them
feel. They'll already become emotionally attached
before they buy. For example, you could say,
"Imagine using our product to increase your sales by
600%!"


100 When you make your first sale, follow-up with the
customer. You could follow-up with a "thank you"
e-mail and include an advertisement for other products
you sell. You could follow-up every few months.
For example, you could attach or link to an e-book
catalog on all the product you sell or resell.

Saturday, January 5, 2008

Finally, Blogger unlock this shit due to spam block check -_-

A late Happy New Year to all!!!!

Finally, blogger had unlock my blog -_- Aperantly i wasn't the only victim, they sent you a link to request an review of your blog WHICH shows ERROR (won't let you submit review application)!! Took 2 months to work this out....damn.....

Anyway, would like to give all readers who stopped by few goodies list it below, wish you have an awesome 2008 to come and make TONs of money!!!! The Infos are more useful for newbies, hope all ya'll guru to forgive me :)

****************************************
10 Amplifying Ways To Turn Up Your Sales Volume

1. Make your potential customers forget about the
competition. Just tell them to forget with a factual
and believable reason why they should.


2. Joint venture with your competition if you can't
beat them. You could agree to work together and
beat the other competition then share the profits.


3. Visit chat rooms were your potential customers
would gather. You can lurk and do market research
or mention your product to people.


4. Make your web site sticky by building a large
directory of web sites your visitors would enjoy.
It saves them precious time searching for them.


5. Start a free-to-join business association from
your web site. Just ask all members to place your
association logo and link on their web site.


6. Make extra revenue for your web site by selling
advertising space on your web site, in your e-zine,
in your free ebooks, on your classified ad site, etc.


7. Switch your marketing plan when your market
dies for your product. Be flexible and redesign your
product for a different market.


8. Make your web site worth revisiting. Give your
visitors original content, free ebooks, information
web site links, free useful software, etc.


9. Build your opt-in e-mail list using an FFA ( free
-for-all links page). People can submit links to your
links page and you can send them a thanks e-mail.


10. Reward your customers for giving you product
feedback. It could be discounted products, useful
software, information products, etc.
----

Daven Wang
http://www.livehappiernow.com
877-815-3527 ext:63
"Follow up and Close sales aren't your jobs anymore--http://www.livehappiernow.com"
http://www.myspace.com/dslimchopstick - check out my music page